Cranbrook Residences is a first to market, boutique retirement village. It has been created by Cranbrook Care Property Group to offer full service aged care facilities in a bespoke, architecturally designed environment. The business objective was to encourage retirees into an incredibly comfortable and holistic lifestyle. Working with Tiny Hunter Design, the creative brief was to share the craftsmanship story, communicating the attention to every detail in this unique development. Copywriting content for the new brand website, brochure and collateral.